Works
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Cambalache

An international No-Code agency with Argentine roots.

Cambalache
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About the project

Cambalache es una agencia No-Code que utiliza bubble para entregar un servicio en tiempo y forma a sus clientes. Estos son un equipo de 3 personas que tienen como objetivo dar el mejor servicio pero mantener esa llama Argentina en su nombre.
Services
Branding
Website
Year
2022
Industry
Agency no-code
Cambalache
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Process

The journey began with a clear focus: redesigning Cambalache's website to close more sales by instilling greater confidence in their clients.
01

Discovery of the project

The project was sought to be understood, and a heuristic test was conducted.
02

Moodboard & References

A visual moodboard was created to understand the client's aesthetic preferences and goals.
03

Wireframes and Look & Feel

The initial design stage was in low fidelity, allowing the client to make decisions progressively.
04

Website Design

A branding was defined, and subsequently, the design was implemented.
Cambalache
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Redesign

The original page lacked organization and was missing several crucial sections. Moreover, it failed to convey trust to potential clients.
Cambalache
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Branding

As per the client's request, the goal was to retain the violet color and incorporate circular shapes. Additionally, they expressed a desire to incorporate dark tones to evoke a sense of elegance. We crafted a branding strategy to convey a clean and polished brand, striking a balance between light and dark elements.
Cambalache
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Design

Emphasizing elegance and highlighting its strengths.
Cambalache
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Website

A website that tells everything about them – their services, projects, team, and, above all, the essence of Cambalache. It needed to be simple for development in Bubble but distinctive enough to capture the attention of clients.
Cambalache
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Bases

Cambalache featured sections such as a blog, an "About Us" page, case studies, job descriptions, and more. Secondary pages were distinguished by a dark header, while the main pages sported a light violet hero title. Across all pages, a prominent call-to-action was highlighted at the end of the content.
Cambalache
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Mobile app

To complement the dashboard, we envisioned an application that functions as a digital menu but also allows users to make payments and track the status of their orders, providing an approximate delivery time to the table.
Cambalache
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Handoff and UI Kit

Upon concluding the project, a handoff was executed, including annotations on the design so that the client could proceed with development using Bubble. Additionally, all crucial components were compiled with the typography and colors used, ensuring scalability in the future.
Cambalache
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Result

The change was evident at first glance; the website now had a much more legible system that allowed potential clients to quickly grasp all aspects of the agency. Additionally, new sections were incorporated that didn't exist before, such as case studies or individual service pages.
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